Bound Brochures:

Showcase Collateral:
Some practices develop a more detailed, involved collateral piece in addition to a folded brochure. We call this showcase collateral. The nature of it’s size and scope make it a more labor-intensive piece to design and produce, and therefore, it’s use is different than our folded collateral.

Where a tri-fold might be mailed or distributed to first time callers or seminar attendees, showcase collateral is designed for use later in the sales process...when a potential client is on the verge of converting towards a procedure.

Practice Perfecters has a wealth of experience developing stunning showcase material. Use of intricate dielines, unique binary, premium-grade papers, inks and printing techniques are all part of the process and are designed to position your practice in a league of it’s own. Some practices choose to highlight both a parent practice and an adjoining spa or surgical center in the same piece.

Patient Packages:
After a prospect has converted by scheduling a procedure, there is still work to be done in closing the marketing loop to prevent cancellations. We can help practices format and design tasteful, thoughtful and reassuring pre-procedure patient packages to complete the circle of communication. Frequently, we can create these designs as templates that can be integrated into your practice management software for printing in-office.